Biotech Website Design: What Investors, Partners and Scientists Want
A practical guide to biotech website design: the pages investors, partners, scientists and job candidates look for, and how to explain your science clearly.
iGaming SEO: How Sportsbooks and Fantasy Sites Grow Within the Rules
A practical guide to iGaming SEO for sportsbooks and fantasy operators, from careful state landing pages to responsible gaming messaging and E-E-A-T.
Google Ads for Lawyers: Budgets, Keywords and Local Services Ads
A plain-English guide to Google Ads for lawyers: budgeting by cost per case, keywords and negatives, Local Services Ads, call tracking and Rule 7.1 ad copy.
SEO for Lawyers: A Practical Playbook for Small and Mid-Size Firms
A practical guide to SEO for lawyers: local search, practice area pages, content that shows up in AI answers, ethics rules and how to measure results.
Law Firm Website Design: 12 Pages and Features That Turn Visitors Into Clients
The pages, features and ethics points that make a law firm website earn calls, from practice area pages and attorney bios to speed, accessibility and local search.
Law Firm Website Accessibility: ADA Requirements for Legal Websites
Why the ADA applies to law firm websites, where legal sites most often fall short, and a WCAG 2.1 AA checklist for your firm.
ADA Title II Website Compliance: A Guide for Municipalities
What the ADA Title II web rule requires of towns and special districts: WCAG 2.1 AA, the 2027 and 2028 deadlines, the five exceptions and a compliance plan.
WordPress and Elementor Accessibility: How to Build an Accessible Site
Where WordPress and Elementor sites succeed or fail on accessibility: themes, heading and container tags, forms, plugins and content.
California’s Unruh Act and Website Accessibility
How California’s Unruh Civil Rights Act applies to websites, its $4,000 minimum damages, key cases and what businesses can do.
PDF Accessibility: How to Create Accessible PDFs
What makes a PDF accessible, how PDF/UA relates to WCAG, and a practical workflow for creating and checking accessible PDFs.