OUR WORK · COMMERCE
Northstar Healthcare: Commerce
Build an employee merchandise experience around eligibility, allowances and fulfillment.
Design approach
A branded store with operational rules
Northstar Healthcare needed an employee merchandise store that does more than display products. Employees can only order during set windows, each has an account allowance, and orders have to reach fulfillment correctly. The brief on this page was to explain the order window and employee steps alongside the merchandise, coordinate branded products with account and credit rules, and review the fulfillment handoff, shipping messages and recurring seasonal updates.
The artwork shows the public storefront in a browser, with a small receipt-style card beside it labeled Order Context that lists Window, Eligibility, Allowance and Fulfillment. The store header carries the Northstar logo with links for Shop, Shipment Tracking, My Account and Cart. A teal gradient hero shows two people modeling navy Northstar jackets beside a large headline announcing that the merchandise is available and a short line about using the employee credit. Below, a Swag Overview section and a Shop Open panel set out the dates and steps, such as creating an account and applying the credit.
1. Explain the order window and employee steps alongside the merchandise.
2. Coordinate branded products with account and credit rules.
3. Review the fulfillment handoff, shipping messages and recurring seasonal updates.
Delivery & contribution
What the work includes
EMPLOYEE COMMERCE WEBSITE
A branded employee store connecting merchandise, order windows, account allowances and fulfillment.
Team & role
EVERNET team; Nathan Cheatham, creative direction
Why it works
Clear instructions help employees understand when to order, how credits work and what happens after checkout.
The deliverable is a branded employee store connecting merchandise, order windows, account allowances and fulfillment. Instructions on the homepage tell employees when the store is open and what to do first. Account and credit rules let each person spend their allowance at checkout, and shipment tracking and shipping messages explain what happens afterward. Because the store reopens on a recurring schedule, the same structure can be refreshed with new products and dates each season. Learn about our website design services.
Explore more
All projects · Websites & SEO · Next project →
Have a project in mind?
Tell us what you want to make clearer, easier or more useful. Let’s talk it through.